These are my big, bold advertising pieces.
Huge takeover of Duomo Metro station in Milan, Italy over four weeks featuring 22x super-graphic panels and 2x floor vinyls to raise awareness of Dyson V8 cord-free vacuum cleaner and re-assert Dyson as a premium brand.
Dyson also has objectives in B2B environments to enable their customers to experience our products. For example, we seeded Dyson Purifiers in premium hair salons in Paris to improve the air quality indoors and maintain a healthy environment for customers and staff. Placement of Dyson Pure technology in François Mazeau hair salon, Paris. I directed the lifestyle photo shoot of the product and designed this 2pp flyer to sell the benefits of the machine.
Print adverts are created for every new product launch within Dyson, I produce these with a very high attention to detail and level of accuracy adhering to the specifications of the magazine.